EXPERIENCED TWIN CITIES REAL ESTATE GUIDANCE YOU CAN TRUST
Lisa Rieken is an experienced REALTOR® with Keller Williams Preferred Realty, serving home buyers and sellers throughout the Twin Cities and surrounding suburban communities.
With nearly a decade of experience in residential real estate and more than 25 years of professional experience in sales, business development, marketing and negotiation, Lisa brings both real estate expertise and a strong business perspective to every transaction.
Her experience includes helping clients buy and sell single-family homes, townhomes, condos and new construction homes at price points ranging from approximately $200,000 to well over $1 million. She also spent several years working directly in new construction as a Builder's Agent, giving her valuable insight into the building process, builder contracts, new-construction negotiations and the important differences between buying an existing home and building new.
Lisa has helped first-time buyers, move-up buyers, luxury buyers and sellers, investors, seniors making housing transitions, families selling inherited properties, and clients navigating complicated or unusual real estate situations.
EXPERIENCE MATTERS WHEN THE TRANSACTION GETS COMPLICATED
Buying or selling a home involves much more than finding a property or putting a sign in the yard.
Pricing, marketing, inspections, appraisals, financing, negotiations, contingencies, disclosures, contracts and unexpected problems can all affect the outcome of a transaction.
Lisa believes one of the greatest values an experienced REALTOR® provides is knowing how to anticipate problems, communicate clearly and help clients make good decisions when circumstances don't go exactly as planned.
Her approach is hands-on and highly responsive. She works directly with her clients throughout the transaction and understands that real estate doesn't always happen during traditional business hours. Buyers may need to see a home quickly when the right property comes on the market, and sellers sometimes need advice or decisions made in the evening or over a weekend.
Lisa makes being available to her clients a priority.
A BUSINESS BACKGROUND THAT MAKES A DIFFERENCE
Before and alongside her real estate career, Lisa built more than 25 years of experience in sales, business development, and marketing.
That background influences the way she represents her real estate clients today.
For sellers, it means approaching the sale of a home strategically—understanding the competition, positioning the property appropriately, marketing it effectively and negotiating with the seller's financial outcome in mind.
For buyers, it means carefully evaluating properties, understanding market value, developing an offer strategy and negotiating terms designed to protect the buyer's interests while remaining competitive.
Lisa's goal isn't simply to complete a transaction. It's to help her clients make smart real estate decisions.
RELATIONSHIPS BUILT ON COMMUNICATION AND TRUST
Clients often tell Lisa that she's easy to talk to because she listens carefully and genuinely wants to understand what matters to them.
She believes trust is earned through honest advice, timely and thorough communication, confidentiality and following through on commitments.
Whether someone is buying their first home, selling a longtime family property, moving into a larger home, downsizing, building new construction or purchasing a luxury property, Lisa provides the same level of attention and care.
Her goal is to make a complicated process understandable while helping clients move confidently toward the outcome that's right for them.
KELLER WILLIAMS PREFERRED REALTY
Lisa chose Keller Williams Preferred Realty because its culture and resources support the way she believes real estate should be practiced—with integrity, professionalism, strong education and a commitment to serving clients and the community.
Through Keller Williams Preferred Realty, Lisa combines the resources and technology of a major real estate organization with the personal attention of an experienced local REALTOR®.
SELLING YOUR HOME
Your home may be one of the largest financial assets you'll ever sell.
A successful sale involves much more than determining a price. Preparation, presentation, marketing, buyer feedback, offer evaluation, inspections, appraisals and negotiations can ultimately affect both the success of the transaction and how much money you walk away with.
Lisa works closely with sellers from the initial pricing and preparation conversation through closing, with the goal of selling the property successfully while protecting the seller's time, interests and net proceeds.
If you're considering selling, Lisa can provide an initial consultation, an analysis of your home's potential market value, and an estimated seller net-proceeds calculation so you can better understand what a sale could mean financially before making a decision.
THINKING ABOUT BUYING OR SELLING?
You don't need to be ready to make a move tomorrow to start a conversation.
If you're considering buying, selling, building, investing or simply trying to understand your options in today's Twin Cities real estate market, Lisa would be happy to talk with you.
Lisa Rieken, REALTOR®
Keller Williams Preferred Realty
Call or Text: (952) 334-6555
Email: LisaRieken@kw.com
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Testimonials
"Melissa was excellent in helping us with our decision to move. Our family unfortunately missed out on a home in multiple offers, however Melissa was great at coaching us on alternative options and helping us find our new beautiful home. Melissa was easy to communicate with and very responsive to any of our questions and always made herself available for any meetings needed. Thanks Melissa! "
-JM, Lakeville, Client
"Thank you for all that you did Lisa & Melissa. You are truly very special and caring, . . .and you did an amazing job on the sale of my mom’s house. Your ideas and the way you managed the sale was anything but GREAT! Any future sales I will definitely refer to you. You treated my mom with dignity and respect. Have a great summer and THANKS AGAIN!! "
-Rosie & Gwen, Prior Lake, Client
""Melissa made selling our rental property quick and easy. She provided great advice about what needed to be done, guided us through the process, and we sold for more than we expected." "
-Cody, Apple Valley, Client
"This whole home search process has been much more pleasant with both Melissa and Lisa. We appreciated their patience when we did not have a clear direction when we started, . . . how they responded quickly to our urgent requests to view new homes as they came up, . . . .and the kindness they demonstrated when we changed our minds. Melissa and Lisa eased our anxiety when we started to feel hopeless. Their expertise ensured our success when we did find the right home so that we won against 16 offers! "
-Jessica & Lyn, Apple Valley, Client
Keller Williams Preferred Realty
Experienced Twin Cities Real Estate Guidance You Can Trust
Lisa Rieken is an experienced REALTOR® with Keller Williams Preferred Realty, serving home buyers and sellers throughout the Twin Cities and surrounding suburban communities.
With nearly a decade of experience in residential real estate and more than 25 years of professional experience in sales, business development, marketing and negotiation, Lisa brings both real estate expertise and a strong business perspective to every transaction.
Her experience includes helping clients buy and sell single-family homes, townhomes, condos and new construction homes at price points ranging from approximately $200,000 to well over $1 million. She also spent several years working directly in new construction as a Builder's Agent, giving her valuable insight into the building process, builder contracts, new-construction negotiations and the important differences between buying an existing home and building new.
Lisa has helped first-time buyers, move-up buyers, luxury buyers and sellers, investors, seniors making housing transitions, families selling inherited properties, and clients navigating complicated or unusual real estate situations.
Experience Matters When the Transaction Gets Complicated
Buying or selling a home involves much more than finding a property or putting a sign in the yard.
Pricing, marketing, inspections, appraisals, financing, negotiations, contingencies, disclosures, contracts and unexpected problems can all affect the outcome of a transaction.
Lisa believes one of the greatest values an experienced REALTOR® provides is knowing how to anticipate problems, communicate clearly and help clients make good decisions when circumstances don't go exactly as planned.
Her approach is hands-on and highly responsive. She works directly with her clients throughout the transaction and understands that real estate doesn't always happen during traditional business hours. Buyers may need to see a home quickly when the right property comes on the market, and sellers sometimes need advice or decisions made in the evening or over a weekend.
Lisa makes being available to her clients a priority.
A Business Background That Makes a Difference
Before and alongside her real estate career, Lisa built more than 25 years of experience in sales, business development and marketing.
That background influences the way she represents her real estate clients today.
For sellers, it means approaching the sale of a home strategically—understanding the competition, positioning the property appropriately, marketing it effectively and negotiating with the seller's financial outcome in mind.
For buyers, it means carefully evaluating properties, understanding market value, developing an offer strategy and negotiating terms designed to protect the buyer's interests while remaining competitive.
Lisa's goal isn't simply to complete a transaction. It's to help her clients make smart real estate decisions.
Relationships Built on Communication and Trust
Clients often tell Lisa that she's easy to talk to because she listens carefully and genuinely wants to understand what matters to them.
She believes trust is earned through honest advice, timely and thorough communication, confidentiality and following through on commitments.
Whether someone is buying their first home, selling a longtime family property, moving into a larger home, downsizing, building new construction or purchasing a luxury property, Lisa provides the same level of attention and care.
Her goal is to make a complicated process understandable while helping clients move confidently toward the outcome that's right for them.
Keller Williams Preferred Realty
Lisa chose Keller Williams Preferred Realty because its culture and resources support the way she believes real estate should be practiced—with integrity, professionalism, strong education and a commitment to serving clients and the community.
Through Keller Williams Preferred Realty, Lisa combines the resources and technology of a major real estate organization with the personal attention of an experienced local REALTOR®.
Selling Your Home
Your home may be one of the largest financial assets you'll ever sell.
A successful sale involves much more than determining a price. Preparation, presentation, marketing, buyer feedback, offer evaluation, inspections, appraisals and negotiations can ultimately affect both the success of the transaction and how much money you walk away with.
Lisa works closely with sellers from the initial pricing and preparation conversation through closing, with the goal of selling the property successfully while protecting the seller's time, interests and net proceeds.
If you're considering selling, Lisa can provide an initial consultation, an analysis of your home's potential market value, and an estimated seller net-proceeds calculation so you can better understand what a sale could mean financially before making a decision.
Thinking About Buying or Selling?
You don't need to be ready to make a move tomorrow to start a conversation.
If you're considering buying, selling, building, investing or simply trying to understand your options in today's Twin Cities real estate market, Lisa would be happy to talk with you.
Lisa Rieken, REALTOR®
Keller Williams Preferred Realty
Call or Text: (952) 334-6555
Email: LisaRieken@kw.com
